By earning AMI accreditation, PS Strategies has demonstrated their ongoing desire to be one of the industry’s leaders – an elite group of less than 100 privately owned agencies that continually invest in their own betterment for their clients’ ultimate benefit.
In 2018, PS Strategies was recognized nationally by Cynopsis Media as one of the top advertising talents in the nation at the Cynopsis Buyers and Planners Awards in New York.
In 2020 and again in 2023, President & CEO Mary Ann Pruitt was chosen as a Top Woman in Media Industry Leader, described as “[not] afraid to take decisive action, break down barriers, invent new solutions, and apply unusual and creative thinking to resolve complex issues.”
Cynopsis Media, a division of Access Intelligence, is the publisher of free, daily trade publications for the television, media, digital, and sports TV industries.
Meet Our Leadership Team
Mary Ann Pruitt
Mary Ann started her career in media by working as a senior sales executive for some of the nation’s largest media outlets. After discovering her talent and love for all things media strategy, she founded PS as a way to provide niche expert experience to agencies and marketing departments across the country. Her hard work and savvy strategy skills have led PS to year-over-year growth, and has expanded her impact as an industry leader in all things traditional, digital, and everything in between. Reflecting this is are 2020 and 2023 awards from Cynopsis Media naming her as a Top Woman in Media. Mary Ann’s hands on approach ensures she understands the moving parts of PS at all times, allowing her to provide tailored insight and guidance to the PS team and her clients. Client success is her number one priority and how she measures her own accomplishments, all of which is apparent in her tireless drive and strategic approach to every project.
Will Caynor
As the leader of our nationally-recognized, award-winning Media Buying team, it’s Will who scrubs the numbers for ratings points, targeted demographic groups, and keyword searches. If it sounds like he gets into the weeds of the science of placement, it’s because he does. Advertising, sales, and competition are a numbers game, and Will plays that game with a cool hand and an eye on the overall goal. He works with the account management staff on most projects, keeping them and our client partners apprised of upcoming opportunities to maximize their ROI. Will’s analytical mind will help guide placement in the beginning, and then refine it as we go. He’s our go-to media guy.
Arturo Cosio
Recently honored as a ‘Rising Star’ at the Cynopis Best of the Best Awards, Arturo Cosio has a passion for playing with numbers and turning them into results for clients in the ever-changing landscape of marketing. As Vice President of Account Services, he is responsible for establishing relationships with other agencies and businesses to help either grow their marketing services or promote their products and services with our award-winning media team. He works closely with all team members at PS to assess our partners’ needs, set up goals, and create effective marketing strategies to achieve long term success.
With a double major in Marketing and Business Management, Arturo has been the bedrock of many of our partnerships throughout the years. His calm, reassuring demeanor and experience will keep projects moving seamlessly on time and on budget, and giving our partners one less thing to worry about.
