By earning AMI accreditation, PS Strategies has demonstrated their ongoing desire to be one of the industry’s leaders – an elite group of less than 100 privately owned agencies that continually invest in their own betterment for their clients’ ultimate benefit.
In 2018, PS Strategies was recognized nationally by Cynopsis Media as one of the top advertising talents in the nation at the Cynopsis Buyers and Planners Awards in New York.
Cynopsis Media, a division of Access Intelligence, is the publisher of free, daily trade publications for the television, media, digital, and sports TV industries.
Meet Our
Leadership Team
Mary Ann Pruitt
President & CEO
Mary Ann hails from the media side of the branding equation. Her attention to a targeted, methodical approach of media placement and overall strategy has served the clients’ goals successfully for years. She is a University of Anchorage Alaska Alumni with a double major in Marketing and Economics, and worked for many years as a senior sales executive for some of the nation’s largest media outlets. Her years of experience on the media side allow her to negotiate the greatest value possible for the client partners of PS Strategies. She’s a smart strategist that will keep your project on budget, on time, and directly tied to your strategic goals.
- mpruitt@psstrats.com
Will Caynor
Vice President Media Services & Operations
As the leader of our nationally-recognized, award-winning Media Buying team, it’s Will who scrubs the numbers for ratings points, targeted demographic groups, and keyword searches. If it sounds like he gets into the weeds of the science of placement, he does. Advertising, sales, and competition are a numbers game, and Will plays that game with a cool hand and an eye on the overall goal. He is an alumni of the University of Alaska Anchorage with a degree in Journalism and Public Communication. He works with the account management staff on most projects, keeping them and our client partners apprised of upcoming opportunities to maximize their ROI. Will’s analytical mind will help guide placement in the beginning, and then refine it as we go. Media placement is no longer a one and done; it’s ongoing analysis and refinement and constant performance improvement.
- will@psstrats.com
Kim Shuck
Director of Client Relations
Kim’s love of media and broadcasting is literally in her blood; her father was a popular on air talent in Michigan, and while working in radio herself, she met her husband at the very radio station her father worked for when she was a little girl. And the rest is history. Kim’s radio career has brought her to tourist towns – like Jackson, Wyoming; to beautiful college towns, like Missoula, Montana; to, finally, amazing Alaska. Which has been home for over 30 years. From those experiences, Kim has learned how to work with every size client and budget you can imagine. Her attention to detail, expertise, ethics, and energy will deliver what you want for your business.
- kim@psstrats.com
Arturo Cosio
Director of Brand Partnerships
Arturo is the main point of contact for many of our bedrock clients, and tireless promoter for their branding goals. Arturo walks clients through a complete needs assessment, helps them evaluate their goals, and develops a long term communications plan that outlines the strategies and tools used to create success. He is an alumni of the University of Alaska Anchorage with a double major in Marketing and Management. For many of our client partners, his calm, reassuring demeanor and attention to detail has been the missing ingredient to their marketing goals. Arturo keeps the project moving seamlessly, engaging your team at just the right times, to make sure that your vision and input help guide the project while not overloading you so you can still do your “regular job.”
- art@psstrats.com
Brian Dollerhide, CAPM
Creative Director
As Creative Director for PS Strategies, Brian turns the spark of inspiration into tangible form. Whether the medium is radio, print, television, or online, Brian works with the staff and client partners to bring form to their ideas. His unique perspective allows clients to see themselves from a different point of view, and make a more impactful presence in their branding efforts. He has experience with the analytical aspect of marketing and communications as well as graphic and web design. He is an alumni of the University of Southern Colorado with a BA in Advertising. Brian is known for introducing new, memorable creative ideas that capture the attention of large audiences. Certified in Project Management, he keeps the creative and production process streamlined and successful.
- brian@psstrats.com
Diego Perez
Media Lead
Diego is passionate about learning and developing new strategies to help people and businesses grow. He has helped develop a manual for cultural preservation, strategies for political campaigns, and is a founder of a fraternity chapter (Tau Kappa Epsilon). Diego is driven by being a leader and leaving a positive impact on people and his community whether it is through community projects, volunteering or making sure people are taken care of. Graduated from The University of Alaska Anchorage with an Aviation Management degree and minor Business Administration. On his free time, he enjoys the outdoors, exploring new places, fitness and eating.
- diego@psstrats.com
